As a scientist, your reputation is your personal brand. You’re going to have one whether you choose to influence it in a particular direction or not. How others perceive you stems largely in part from your research results, your behaviors, and your overall actions. Just as in the business world, your personal brand is what defines how successful you can become, and it’s vital that you spend a portion of your resources to cultivate and protect it. In this workshop we will explore networking as an important aspect of those efforts.
Take-aways
- Exploring your ‘presence’ and receiving feedback from the group
- Developing a workable elevator pitch
- Increasing your self-awareness
- The opportunity to examine critically both your professional identity and your value proposition